The Star Principle

Richard Koch wrote the good seller book "The 80/20 Principle". This book also tells how to make a money easily. However, the methods are very difficult to find an efficient area.

He tells main two principles for a successful business.

• Be the top leader in a niche business
  
• The niche business has to grow fast
  

He shows many cases on the two principles, but the principles is to understand easily, but it's so hard to achieve.